Increase the Strike Zone

with Spirit Lures

The Right Action = More Strikes

A strike zone is the area in which a gamefish will respond positively to your presentation. Our lures swim more like crippled bait fish - quick, erratic darting actions that stimulate feeding behavior and effectively increase the strike zone.

New Loony Spoon Colors!

Including our popular Herring Aid. Order now!

Loony Spoon - $6.99 USD

Shop now

Hula Hoochie - $6.99 USD


Free worldwide shipping on orders over $50.00

We also offer expedited and express shipping options for faster delivery.


I started using your Loony Spoons for winter chinooks and have already had a ton of success. The Lemon Lime color has been killer.

North Saanich, BC

Used the Loony Spoon for winter chinooks, its crippled baitfish action was just what I needed to trigger strikes. It really catches fish, even when the bite was off!

Sooke, BC

The Loony Spoon was the top producer, I ran a series of lures on the opposite rod trying to find something that worked as well, but the Loony Spoon usually got bit first.

Campbell River, BC

The Loony Spoon caught most of our larger rainbows early in the season and even out-fished our favourite lures throughout the summer. Very impressive!

Salmon Arm, BC

The Loony Spoon was amazing for pike and walleye, we never trolled more than 5 minutes without a strike. In the shallows the pike would chase it down from over 30 feet away!

Calgary, AB

The Loony Spoon's action is intense but balanced. It looks a bit like an Apex, but the action is better. It consistently catches more and bigger rainbows than most of my other lures.

Kamloops, BC

Hula Hoochies have been the ticket for Kings, straight Hulas without flashers. Lost a hog on the Big Eye Herring. Just ordered a few more!

Sacramento, CA

We fished Hula Hoochies behind flashers at Isle Royale and they outperformed all our other lures, and the Loony Spoons were a close second! Thanks for the success!

Duluth, MN

Early in the season the Hula Hoochies caught more and bigger lakers than my other lures. Now, fishing for kings, they are proving very effective, particularly with large flashers and long leaders.

Traverse City, MI
  • Chinook (King)

  • Coho

  • Chinook (King)

  • Winter Chinook

  • Lake Trout

  • Chinook (Tyee)

Chinook (King)


Chinook (King)

Winter Chinook

Lake Trout

Chinook (Tyee)